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Google AdWords Tutorials, Forums, Blogs, Tools, Page 3
Google AdWords Tools - AdWords Analysis Tools, Editing Tools, Keyword Research Tools, and More
The Google AdWords Tools section below includes helpful free and commercial tools for Google AdWords, such as AdWords analysis, analytics tools, AdWords editing tools, AdWords keyword analysis and research tools, desktop software, and more.
On this page:
- Google AdWords Analysis, Analytics Tools
- Google AdWords Editing Tools
- Google AdWords Keyword Analysis, Keyword Research Tools
Also within Google AdWords Tutorials, Forums, Blogs, Tools:
Also within Internet Marketing, Online Marketing:
Related within Internet Marketing, Online Marketing:
Google AdWords Analysis, Analytics Tools
- Google Analytics
A valuable and free tool for tracking your site. Easy to implement with a snippet of JavaScript code at the bottom of your pages. Stats are easy to understand and helpful. “The new Google Analytics makes it easy to improve your results online. Write better ads, strengthen your marketing initiatives, and create higher-converting websites. Google Analytics is free to all advertisers, publishers, and site owners.” See also the Google Analytics Help Center for how to get started, account administration, tracking help, reports help, help with common tasks, linking Analytics to AdWords, and much more. [Part of Google.] - Google Website Optimizer - Landing Page Optimizer Tool
“Google's free multivariate and A/B testing tool, helps online marketers increase visitor conversion rates and overall visitor satisfaction by continually testing different combinations of site content (text and images).” [Part of Google AdWords.] - Perry Marshall's Split Tester
Free online tool: “If you've got two ads that have different click-through rates right now, how sure can you be that those ads will perform differently in the long run? Enter your clicks and CTR's for each ad in the spaces below, and SplitTester will tell how how likely they are to have different long-term results.” [Free online tool by Brian Teasley.] - VisualCalc™ AdWords Dashboard
See which campaigns, ad groups and keywords are delivering the best return on investment (ROI); see how key measurements such as impressions, clicks and conversions trending over time; see which keywords get the most clicks, conversions and sales; see how effectiveness measures such as click through rate (CTR) and conversion rate compare across ad groups and keywords, and how are they trending over time; see the causal factors behind changes in clicks, conversions and impressions, and much more. From their website:
For a review of VisualCalc™ AdWords Dashboard, see PPC (Pay-per-click) Advertising Resource Center via Larry Chase's Search Engine for Marketers. [Software by VisualCalc™.]The VisualCalc™ AdWords Dashboard is an easy, affordable web-based solution that can significantly improve the performance of your Google AdWords and other PPC (pay per click) campaigns. It transforms your complex AdWords/PPC data into interactive, easy-to-interpret graphs and charts that help you quickly identify and act on issues and opportunities, maximizing the effectiveness and ROI of your AdWords/PPC programs.
Google AdWords Editing Tools
- Google AdWords Editor
Manage AdWords from your desktop with “Google's free, downloadable account management application for your computer. Download your AdWords account to your computer, make your changes, then upload your revised campaigns.” [Part of Google AdWords.]
Google AdWords Keyword Analysis, Keyword Research Tools
See also SEO SEO / SEM Tools here at Websitetips.com where you'll find Free & Commercial Keyword Research, Analysis, Tracking Tools and other helpful tools that can help with AdWords.
- Google AdWords: Keyword Tool
From the 'Keyword Variations' tab, input keyword phrases and variations and Google's tool will provide a listing of keyword phrases, corresponding numbers of searches, their popularity, AdWords competitor popularity, and much more, to help with your AdWords campaign. You can select keywords to add to your AdWords bids, too. You can also download the results in .csv format (comma-separated value, a common database format for spreadsheet programs, including Microsoft Excel and others). In addition, within the 'Site-Related Keywords' tab, you can input a Webpage URL to find keywords related to the content on a particular page, too. Helpful indeed. See also Google AdWords Keyword Tool - A Useful tool for AdSense Publishers via ProBlogger.net for screenshots and information about how this tool works. [Part of Google AdWords.]